So, Pinterest changed the best practices so that less is more.īy posting 1 pin to a bunch of different boards, you are effectively hurting the reach for that pin. However, Pinterest caught onto this and other tactics that were using boards (particularly group boards) as a dumping ground for their and others’ pins instead of posting it to more relevant boards. By repining everyone else’s content, it helped each other’s reach. Now I must admit I was guilty of this, and I even recommended it to people because at that time it was working.
Pinterest group boards can have hundreds, even thousands of contributors which means that the amount of content on a group is usually big.Īnd this is where some can be great to join, and some will just not get you that reach you once got.īefore 2020, bloggers would have Facebook threads (and there are some still up today), where hundreds of bloggers would leave a link to a pin, and they would have to repin everyone else’s. More than 1 person is contributing content to that board at one time which means that group boards have a range of content and topics not only from one person. Group boards on Pinterest are boards that have many collaborators.
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